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Time pressed startups should use the Eisenhower Matrix
Busy startup business owners looking for time and productivity hacks should try the Eisenhower Matrix. Also known at the 'urgent...

Emily Garnham
Feb 20, 20182 min read


This startup owner did her own PR, and sold £1,500 of lingerie in 48 hrs
It is quite possible to do your own PR if you know how. I've been mentoring startups for a few months now, and one of my proudest moments...

Emily Garnham
Sep 25, 20172 min read


SEO & PPC. WTF?
Small business owner Brett Dixon, founder of DP Online Marketing, is the only person I know who talks about SEO (search engine...

Emily Garnham
Sep 22, 20172 min read


Startups on tight budgets need prices upfront, not on request
The PR & marketing industry has never been very good at upfront pricing. Typically, you have to ask. I get it. No two client jobs are the...

Emily Garnham
Sep 20, 20171 min read


Boredom is the hallmark of passion in your career
“True passion is being prepared to do what you don’t want to do. Rowers get up at 4am and put themselves through physical and emotional hell

Emily Garnham
Sep 11, 20174 min read


The first rule of positive PR? Don't pick on the elderly
If you operate in an industry where customer complaints are unavoidable, reputation and crisis management is likely to be a big part of...

Emily Garnham
Sep 7, 20171 min read
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